Welcome to storyz

Our blog, storyz, is where we write about operations, strategy and technology that leverage data for impactful marketing results. Join us as we navigate the digital landscape and unlock business opportunities.

chatgpt advertising and digital marketing

Strategy

ChatGPT Moving into Advertising: A New Era for Conversational AI

The introduction of advertising on ChatGPT marks a pivotal moment for conversational AI and digital marketing. With OpenAI's user base, this shift could redefine brand engagement, but also raise questions about objectivity and user trust.

Written by: Joseph Chapman

Published on: February 6, 2026

zero click trend digital marketing

Strategy

Keyword Search: The Zero-Click Trend

Published on: October 14, 2025

third party cookies for digital marketing

Technology

Third-Party Cookies: A Reminder for Marketers

Published on: October 8, 2025

omnichannel digital marketing for new drug

Strategy

Multichannel Marketing: Small Biotech Companies

Published on: September 21, 2025

Using WP Fusion to bridge WordPress and HubSpot

Technology

A Better Customer Experience: WP Fusion Bridges WordPress and HubSpot

Published on: September 2, 2025

business process automation

Operations

Business Process Automation with AI: Pros and Cons

Published on: August 26, 2025

digital marketing meeting

Operations

Companies are Fed Up with Bloated Agency Teams and Status Calls

Published on: August 7, 2025