Welcome to storyz

Our blog, storyz, is where we write about operations, strategy and technology that leverage data for impactful marketing results. Join us as we navigate the digital landscape and unlock business opportunities.

chatgpt advertising and digital marketing

Strategy

ChatGPT Moving into Advertising: A New Era for Conversational AI

The introduction of advertising on ChatGPT marks a pivotal moment for conversational AI and digital marketing. With OpenAI's user base, this shift could redefine brand engagement, but also raise questions about objectivity and user trust.

Written by: Joseph Chapman

Published on: February 6, 2026

SEO evolves in the age AI for digital marketing

Strategy

SEO in the Age of Gen AI: How Businesses Must Adapt

Published on: January 21, 2026

micro-database marketing for digital marketing

Operations

Micro-Database Marketing: Important Sources of Data

Published on: January 9, 2026

business process automation using multi-ai agent workflows

Technology

Business Process Automation: Multi-AI Agent Workflows with CrewAI

Published on: December 15, 2025

dirty data impacts ai chatbots

Operations

Internal AI Chatbots have a Dirty Data Problem

Published on: December 1, 2025

customer segmentation with data for digital marketing campaigns

Strategy

Customer Segmentation: Powered by Micro Database Marketing

Published on: November 22, 2025

omnichannel vs multichannel marketing

Strategy

How Multichannel and Omnichannel Marketing Differ

Published on: November 8, 2025